Free resources
Tools you can use right on the page.
Scorecards, checklists, planners, and working calculators from our long-form guides. No signup, no downloads — open one, fill it in, print it if you want it on paper.
Push Notifications
Choosing, launching, and measuring a push program — from the Best Push Notification Tools guide.
Push Platform Comparison Scorecard
Score any push notification platform across nine weighted criteria and turn a long shortlist into a defensible decision.
OpenVendor Evaluation Worksheet
Ask every push notification vendor the same questions, record the same evidence, and score them all on one page.
OpenPush Notification Pre-Launch Checklist
Work through opt-in, deliverability, content, and measurement before your first send — so the program works on day one.
OpenPlatform Selection Scorecard
A weighted scorecard you fill in on this page to turn a push-platform shortlist into a defensible fit score per platform.
OpenPush Implementation Workbook
A step-by-step runbook from credentials and SDK or pass integration to your first live send — fill it in once, then reuse it for every launch after.
OpenPush Strategy Planner
Define goals, audiences, channels, and KPIs on one page, so the whole team is aligned before you send anything.
OpenNotification Calendar
A one-page planner for scheduling sends across push, email, SMS, and wallet, with per-customer frequency caps built in from the start.
OpenSegmentation Planner
Design attribute, behavioral, and lifecycle segments on paper before you build them, so every message has a reason to reach the person who gets it.
OpenAutomation Blueprint: Reusable Journey Templates
Four proven lifecycle flows — welcome, abandonment, win-back, and renewal — mapped step by step so you launch from a working plan instead of a blank canvas.
OpenChannel Selection Matrix
Map every message type to the channel it belongs on, and catch mismatches before you hit send.
OpenPush Notification ROI Calculator
Turn reach, engagement, conversion, and value per action into a defensible monthly ROI estimate — and know exactly where the number could be wrong.
OpenNotification Frequency Planner
A per-segment worksheet for setting frequency caps that protect opt-in and engagement without muting your program.
OpenLoyalty Programs
Designing, pricing, and launching a loyalty program — from the Free Loyalty Software guide.
Free Loyalty Software Kit
A seven-part toolkit for choosing, launching, and measuring a loyalty program on free software, with every worksheet usable right on the page.
OpenFree Loyalty Software Comparison Scorecard
A blank, printable scoring grid for comparing free loyalty tools side by side on the criteria that actually decide whether a free plan works.
OpenSoftware Selection Scorecard
A weighted selection matrix for breaking a tie between shortlisted free loyalty tools — score each finalist, total the points, and record the decision.
OpenLoyalty Program Planner
Design your program type, reward math, and message cadence on one page — before you evaluate a single piece of software.
OpenLoyalty ROI Calculator
Check that a loyalty program pays for itself before you commit to it, using an incremental-profit-versus-program-cost model you can audit line by line.
OpenReward Threshold Calculator
Work out how many visits your reward should take, what each redemption really costs you, and how much liability your program is building up.
OpenLoyalty Program Migration Checklist
The six-step migration flow as concrete tasks, so you can switch loyalty tools without losing members, balances, or enrollment touchpoints.
OpenLoyalty Program Launch Checklist
The nine-step flow for taking a free stamp card or loyalty tool live cleanly, with a decisions worksheet, a launch-day verification matrix, and a first-two-weeks routine.
OpenCustomer Retention Dashboard
A repeat-visit and redemption KPI template for measuring what your loyalty program actually changed, against a real baseline.
OpenPOS Loyalty Vendor Comparison Scorecard
Score 3–6 loyalty vendors against your existing POS on 19 weighted criteria — including the portability and exit terms most comparisons skip.
OpenPOS Loyalty RFP Template
A ready-to-send request for proposal for multi-location and franchise buyers adding loyalty to an existing POS — fill in Part 1, send Parts 2 to 4 to your shortlist.
OpenPOS Integration Checklist
Every question to ask your POS vendor and your loyalty vendor before you commit — including the failure modes no demo will show you.
OpenThe POS Portability Checklist
Ten scored questions to ask in the vendor demo — before you sign a loyalty contract — that tell you exactly how hard it will be to leave.
OpenLoyalty Program Planning Worksheet
Define the counter before the reward: fill this in top to bottom and you have a launchable loyalty program on one page.
OpenPOS Loyalty Migration Checklist
The 30-day launch plan as a working task list, including the failure test and the paper-card conversion step that most launches skip.
OpenLoyalty Data Mapping Template
A field-by-field map from POS fields to loyalty fields to wallet pass fields, with a privacy weight for every field, so integration design and data minimisation happen in one pass.
OpenPOS Loyalty Architecture Diagram
The five-layer POS Loyalty Layer Model and the POS-agnostic earn and redemption flows, expressed as reference tables you can map your own stack onto.
OpenLoyalty Vendor Evaluation Scorecard
The nine benchmark criteria as a blank weighted scorecard — you set the weights, score each vendor 1 to 5, and end with a decision a committee can defend.
OpenRetail Loyalty Program Planner
Six decisions in the order that makes a first program work — objective, mechanic, threshold, identification, expiry, and the one number that proves it.
OpenIn-Store Marketing Store-Walk Checklist
A store-walk audit across seven disciplines — 48 checks, each scored out of 5 — that follows the customer past the shop floor into loyalty and the days after the sale.
OpenRetail Campaign Calendar
Plan a retail year in two layers — dated calendar moments and always-on triggered campaigns — each tied to a loyalty role and a single metric.
OpenRetail Loyalty KPI Dashboard
A one-page monthly template for reporting a wallet loyalty program to an owner or board — the twelve metrics that matter, and the vanity metrics to leave out.
OpenWallet Pass Planning Worksheet
Decide the front, the back, the change field, and the barcode before anyone opens the design tool.
OpenRetail Offer Planning Template
One page per offer — objective, segment, mechanic, deadline, wallet build, the notification it justifies, and the single KPI — filled in before you launch, not after.
OpenCustomer Retention Planner
Count your customers by rung on the Retail Engagement Ladder, then plan one promotion move per rung for the quarter.
OpenRetail Loyalty Vendor Evaluation Scorecard
Thirty questions that predict regret — scored across three vendors, with data export, portability, and exit ranked above features.
OpenWallet Loyalty Launch Checklist
The 30-day plan for launching a wallet-based loyalty program in a retail store, as one working checklist: four weekly blocks, 34 checks.
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